Una vez más las redes sociales arman una tendencia que ha hecho que miles de personas opinen, compartan y vuelvan viral un hecho simple de saber el color real de un vestido.
Todo comenzó con una publicación en Tumbr donde una usuaria no se ponía de acuerdo con sus amigas sobre el color de la prensa. El deseo de todos de opinar de las personas y la viralización en las redes sociales se encargaron del resto.
Las Marcas no se podían quedar atrás y el marketing salió a relucir aprovechando esta tendencia tan viral, aquí les presentamos algunos productos en el mundo y en Colombia que volvieron una oportunidad de mercadeo esta tendencia. En Twitter #whiteandgold es Trending Topic mundial y en Argentina, por caso, “Vestido” y “Azul y negro”,#TheDress también.
Casos en Colombia:
La marca Clorox, saco esta pieza publicitaria.
Una empresa de Liposucción también saco esta pieza
Y en el mundo la tendencia no se hizo esperar.
Oreo no podía faltar:
Pepsi también entro en la tendencia:
Otra gran Marca de Cerveza puso a escoger…
Al final Citibank también entro la ola.
Definitivamente las estrategias del marketing no puede dejar pasar estas tendencias que los consumidores hacen que se conviertan en charla obligada en todas las redes.
¿ Y tu que opinas de esta tendencia?
An ineitllgent answer – no BS – which makes a pleasant change
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I found so many interesting stuff in your blog especially its discussion. From the tons of comments on your articles, I guess I am not the only one having all the enjoyment here! keep up the good work.
I was complaining to my mom about the cramped space in our new (much smaller) apartment. She looked around and said “You don’t want to hear my suggestion.” (My solution btw was buying a smaller dinning room table to increase space). She indicated some of our books “Just get rid of some of this stuff.” Um…yeah. We have 9 cases and still have piles of books.